Service

Lead generation across Facebook, Instagram and WhatsApp.

Lead Ads creative, instant form design, real-time CRM sync via the Leads Retrieval API, and follow-up automation across WhatsApp and email — built so leads are contacted within minutes, not days, and nothing falls through the cracks.

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Capability

Lead generation on Meta

Meta Lead AdsLeads Retrieval APIWhatsApp Cloud APIConversions API
main
cloud-ready
passing

Lead Ads on Meta are inexpensive to launch and brutal to operate. Forms get filled, leads land in a Meta-only inbox, sales never sees them in time, and the spend looks worse than it actually is. The fix is not more ads — it's the plumbing.

Webtechgen builds and runs that plumbing for you. With your written authorization we are added as a Tech Provider with leads_retrieval and ads_management permissions, set up Lead Ads campaigns and instant forms, and wire the Leads Retrieval API into your CRM so leads land in your sales tools in real time, with the right owner, source tag, and SLA.

Follow-up matters as much as capture. We pair Lead Ads with WhatsApp utility messages and email sequences, so a new lead receives an immediate confirmation message and your sales team gets a notification with full context. Drop-offs trigger automated nudges. Closed leads write back to Meta as offline conversions, which improves the algorithm's downstream optimization.

All Platform Data — lead contact details, ad insights, audience aggregates — is processed only to deliver these services. We follow Meta's Platform Terms and Advertising Policies, store data only in stacks you have authorized, and delete on request.

What you get

  • Lead Ads campaign architecture and creative production
  • Instant form design with conditional questions and qualifying logic
  • Real-time CRM sync via the Leads Retrieval API webhook
  • Lead routing rules: owner, region, product, SLA
  • WhatsApp utility message confirmation on form submit
  • Email and SMS follow-up sequences for non-responders
  • Offline conversions write-back to improve Meta optimization
  • Weekly funnel report: leads, qualified, contacted, won

Tech & platforms

Meta Lead AdsLeads Retrieval APIWhatsApp Cloud APIConversions APIHubSpotSalesforceZohoMake / n8nPostgres

Why teams pick us

Senior delivery, fewer surprises.

Every lead generation on meta engagement runs on the same backbone — a senior squad, weekly reviews, transparent metrics, and a paper trail you can audit.

Senior-only

team

No junior pass-throughs. The people you meet are the people who ship.

24h

response SLA

Project questions get a real answer within one business day, every day.

Code & IP

fully yours

Repos, docs, infra, and credentials transfer to you on day one.

Measurable

outcomes

Every engagement is wired to a measurable business metric, reviewed weekly.

Delivery rhythm

From kickoff to live in four predictable phases.

Each phase has a defined output, a written acceptance check, and a review. You always know where the engagement stands — no guesswork, no surprise invoices.

  1. 01
    Week 1

    Discovery & blueprint

    Goals, success metrics, account audit, and a written delivery plan.

  2. 02
    Weeks 2 – 3

    Setup & onboarding

    Account access, sandbox testing, integrations, and stakeholder sign-off.

  3. 03
    Weeks 3 – N

    Run & optimize

    Weekly reviews, written reports, A/B testing, and continuous tuning.

  4. 04
    Always-on

    Govern & report

    Documented playbooks, audit logs, monthly business reviews, on-call support.

How we work together

Three ways to work with us — pick what fits.

Pick the engagement that fits your stage. Most teams start with a fixed-scope project and graduate into a squad or retainer once the working rhythm is set.

Fixed-scope project

From ₹4L

One-time engagement

Scope it, plan it, ship it. Best when the destination is clear and the timeline is firm.

  • Single signed SOW
  • Weekly demos on real infra
  • 30-day stabilization included
Discuss this model
Most popular

Dedicated squad

From ₹3.2L

per month

An embedded senior squad that becomes part of your roadmap and standups.

  • 2 – 6 senior engineers
  • Your tools, your rituals, your repo
  • Month-to-month, scale up or down
Discuss this model

Strategic retainer

From ₹1.5L

per month

Fractional engineering leadership for ongoing iteration, performance, and ops.

  • Performance & SEO ownership
  • Incident response & on-call
  • Quarterly roadmap reviews
Discuss this model

All engagements include senior squads, weekly demos, your tools, and a 30-day stabilization sprint after launch.

Frequently asked questions

Ready to get started?

Tell us about your business and we'll put together an estimate within one business day.

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